Steve PMHAre you wondering if Boost Collective is legit? Perhaps one of your friends has recommended Boost Collective, but you are unsure if you should try it out?
You are in the right spot!
This blog explains what Boost Collective is and how it works. After reading it, you will have a good idea whether Boost Collective is worth giving a try.
But before we dive, let’s clear this right away:
What is Boost Collective?
Boost Collective is a platform that any music producer can use to promote music. This platform prides itself on being part of your team and offering world-class service to independent musicians. (You’ll find out shortly whether they live up to that promise.)
Anyway, Boost Collective is a new breath of fresh air. It is one of few companies innovating how artists release and market their music.
Their mission is clear: to help independent artists shine without pouring in thousands of dollars down the drain.
They help artists save time and focus on producing great music. Artists will assign all time-consuming tasks such as audio mastering, cover art design, Spotify playlisting to Boost Collective to handle.
Who should use Boost Collective?
Music producers who want to run campaigns on a shoestring budget will find Boost Collective’s prices reasonable. For example, with Boost Collective, you can kickstart a new campaign with as little as $30.00. What’s more, Boost Collective has one of the excellent credit systems.
According to Boost Collective, if you spend an average of $50 to $300 on a song, you will stand a chance of earning 160% more on royalties. This point takes us to the following question:
What are Boost Collective’s users saying?
When you land on Boost Collective’s website, it’s challenging to know what the company does. At first glance, the company comes across as a tech company. As you continue browsing through, you will get a sense that they are an ordinary music management company.
Unfortunately, Boost Collective doesn’t have one of the best online reputations. If a few online reviews are anything to go by, some previous artists are not 100% happy with the service.
Some people even suspect that the platform is not legit. One disgruntled user even calls it a hoax.
Complaints vary from being overcharged for a service they didn’t receive to complaining about poor customer service. So if you have high expectations, you are likely to be a tad disappointed by their services.
The Boost Collective story
The idea to start a platform that helps independent artists launch their music came to life in 2017.
The founders of Boost Collective, who were also artists themselves, started testing the idea by offering Sound Cloud promotion to other artists. Slowly, they acquired more clients, and then the brand became synonymous with music. Since then, independent artists have started embracing the Boost Collective platform.
Boost Collective saves artists thousands of dollars they usually pay towards graphic design services, audio engineers, and music promoters. For the first time in music history, artists can have all the services they need in one place.
How does Boost Collective work?
All you have to do is create a free account. From there, you’ll be ready to release your song! Then, you can use services such as Spotify and YouTube promotion.
Follow these easy steps to use the Boost Collective platform:
- Type in boostcollective.ca on your browser, then go to the website.
- Choose a service that suits your budget.
- Purchase boost credits for the service you want.
- Then start using Boost Collective!
Boost Collective has made things a tad easier for artists who want to link their Spotify playlist. They have created a database with their playlist network. All you have to do is select the playlist, then use your Boost Collective credits to feature it.
The good news is if you don’t make it to the playlist, Boost Collective will send back your credits. Interestingly, you will access all the services that will jumpstart your music career. Plus, using Boost Collective is pretty easy!
Core services
Let’s take a close look at some of the services that you can use:
1. Spotify promo
The promotion of 100 to 300 streams will be a good start. You can use it to promote up to two songs. But expect to pay at least $108.00.
Fortunately, Boost Collective doesn’t use bots to feed Spotify quality data. Instead, they reinforce Spotify with accurate data from authentic users listening to your music.
Keep this in mind; Boost Collective will not increase music streams. But the success of your music will depend on the quality of the music you release and Spotify’s algorithms.
2. Spotify canvas
Boost Collective allows you to create custom visuals that will entice, spark interest, and make your music attractive to music lovers. You can use a canvas to put your music on full blast. However, I feel technophobes won’t take full advantage of this service.
3. Ad graphics
Every song that you release on Spotify should draw music lovers’ attention. Boost Collective allows you to upload ad graphics to your campaign to make your campaign stand out.
4. Social media posts
Promoting your music without using social media is nearly impossible. Artists use social media to build their fanbase and to solidify their brands.
So, before releasing a new song, you need to post and engage with your fans on social media. Later, you can integrate Boost Collective with your social media platforms, including Facebook, Instagram, Twitter, etc.
5. Free services
One notable advantage of using Boost Collective is it comes with a variety of free services. From free training courses to free PR services, free mastering, free music videos, free cover art, and more.
Artists can leverage those services to be on an even keel with their peers. Especially those who signed up with major labels.
Let’s take a close look at the pros and cons of using Boost Collective:
Pros
- You get free PR, free distribution, free mastering, and free promo.
- You can start promoting your music at an affordable price.
- You will get great playlists that you can link to Spotify.
- Your song will get a placing within a few hours of purchasing.
- Boost Collective doesn’t use bots.
- You will get natural, organic Spotify streams.
- You will browse through and select the Spotify playlist you want.
- You get quality email support that you can use when you need it.
Cons
- If you don’t send all the necessary information, Boost Collective may take time to place your music.
- Boost Collective doesn’t have a mobile app yet.
- The support response is not always fast.
What can you expect from the results, though?
I get it; your primary goal as an artist is to boost your stream count on Spotify and Apple Music. But it would help if you were realistic about the results.
First, it doesn’t mean your song will receive more streams. Certain factors rule out whether people will stream your music.
Secondly, Boost Collective is not like those dodgy services that buy streams on Spotify. Everything here is authentic.
See them as a one-stop shop.
That said, Boost Collective playlist promotion will work if you have a great song. There is no way music lovers won’t pick up a hit, especially if you consider that they will place your music on their high-growth playlists for a couple of weeks.
Expect the following when you use Boost Collective:
- You will get 100% control over the entire process of selecting the playlists.
- It’s hard for you to promote your first songs on a popular streaming site like Spotify with a small amount of money. Even if you pump your capital, your music may still not get more streams.
Should You Use Boost Collective?
If you are an independent artist with a limited budget, you should try out this platform. Because let’s face it, there are very few platforms for indie artists that offer all the services in one as Boost Collective does.
But use them for the right reasons. Don’t expect to get thousands of streams in one week. Even more so if you haven’t invested time in solidifying your brand as an artist.
Remember, music lovers would continuously stream songs of known artists. If they don’t know you, they won’t stream your music.
As an artist, you still need to try different ways.
You need to let people know that you have just released a new song. Remind them. Entertain them.
And most importantly, give them a reason to stream your music. It also helps if you have several social media influencers who recommend your music to their social media followers.
Suppose you are looking for a legit platform. Or, an agency that offers organic music promotion services, this is your platform!
What should you do before submitting your song?
The very first thing you should do is listen to Boost Collective’s playlists. It would be best if you did this before you submit your songs.
Listening will give you a good idea of what kind of music they place. Or how your genre stacks up.
This way, you will be able to make the right choice about which type of playlist will work for your music.
Which countries should you expect to get streams from?
This question is a valid question but also tricky.
Music lovers are spread across the world. It’s nearly impossible to know which countries are likely to stream your music from the outset.
The more promotion your music gets, the more streams you will get from other countries. For instance, most of your first streams will come from your state if you are in the United States. Keep this in mind, music lovers from different countries have different music consumption.
For instance, South Africa and Nigeria are some countries that have the fastest adoption of music. Whereas in Asia, music lovers take their time to know your sound before fully embracing your music.
How long does it take for Boost Collective to feature your song?
Boost Collective will take at least 1 to 3 days to feature your song.
What happens after you use your credits?
Once you use your credits, Boost Collective will email you confirming that you’ve used all your credits. They will then send you more information about what it will be the next step.
What’s the best strategy for submitting a song with Boost Collective?
The best strategy you should try is to submit to various small playlists first. This proves to work as opposed to sending one more extensive playlist.
It will increase the chances of your music appearing on Spotify. Fortunately, Boost Collective allows you to use an automated submission process.
Final Thoughts
Lastly, Boost Collective is not a lousy platform to explore, although certain areas need improvement. The first thing Boost Collective needs to improve immediately is its overall customer service.
They have an excellent credit system that works both for the artist and their company. What I like most about their approach is that I will get refunded as an artist. That on its own makes them feel like a legit company to me.
If you are looking for an ROI on your money promoting your music, you better not use them. Boost Collective will not get you an extra $100 for every $200 you have spent promoting your music. They will only ensure that you access services to promote your music.
